INMORTAL

Rules were made to be broken.

CLIENT

Mezcal Inmortal

SERVICES

Art Direction
Creative Direction
Brand Development
Packaging Design
Brand Concept

LOCATION

Mexico

 

DATE

2018

The Challenge

Bring tradition and history to a contemporary visual.

Espiritu Inmortal is a mezcal crafted in Mineral de Pozos, Guanajuato, Mexico. A small and upcoming town that is growing along the Mezcal industry. We created a brand identity that merges contemporary visuals with the traditions and context, without falling in the common trend.

Project Scope

Brand Identity
Brand Architecture

Conceptual Branding

The project’s main focus was to create visuals that represented the culture and traditions of Mineral de Pozos. We created a series of stamps based on the town’s main assets, building a strong brand personality. The elements include contemporary visuals that balanced with the traditional stamps create an aesthetic and clean brand.

The Bottle

The packaging plays an important part in the brand, making it the perfect combination between alternative and classic visuals.

We designed a clean but strong label for Inmortal that showcases the quality and main features of the product.  

Espiritu Inmortal, redefining cultural visuality and tradition.

The Challenge

Bring tradition and history to a contemporary visual.

Espiritu Inmortal is a mezcal crafted in Mineral de Pozos, Guanajuato, Mexico. A small and upcoming town that is growing along the Mezcal industry. We created a brand identity that merges contemporary visuals with the traditions and context, without falling in the common trend.

Project Scope

Brand Identity
Brand Architecture

Conceptual Branding

The project’s main focus was to create visuals that represented the culture and traditions of Mineral de Pozos. We created a series of stamps based on the town’s main assets, building a strong brand personality. The elements include contemporary visuals that balanced with the traditional stamps create an aesthetic and clean brand.

The Bottle

The packaging plays an important part in the brand, making it the perfect combination between alternative and classic visuals.

We designed a clean but strong label for Inmortal that showcases the quality and main features of the product.  

Espiritu Inmortal, redefining cultural visuality and tradition.

The Challenge

Bring tradition and history to a contemporary visual.

Espiritu Inmortal is a mezcal crafted in Mineral de Pozos, Guanajuato, Mexico. A small and upcoming town that is growing along the Mezcal industry. We created a brand identity that merges contemporary visuals with the traditions and context, without falling in the common trend.

Project Scope

Brand Identity
Brand Architecture

Conceptual Branding

The project’s main focus was to create visuals that represented the culture and traditions of Mineral de Pozos. We created a series of stamps based on the town’s main assets, building a strong brand personality. The elements include contemporary visuals that balanced with the traditional stamps create an aesthetic and clean brand.

The Bottle

The packaging plays an important part in the brand, making it the perfect combination between alternative and classic visuals.

We designed a clean but strong label for Inmortal that showcases the quality and main features of the product.  

Espiritu Inmortal, redefining cultural visuality and tradition.

Back

This is a unique website which will require a more modern browser to work!

Please upgrade today!

Share